Arizona Complete Count Committee
Working on behalf of the Arizona Complete Count Committee, our team texted 225,000 Hispanic residents across rural and suburban regions of Arizona promoting the online Census survey link. We generated a significant number of responses and high-quality engagement despite placing a URL after the texted question, something that typically reduces the response rate.
Targeting:
Hispanic residents.
Residents located outside of Phoenix and the Tucson Metro area.
North Carolina Census
Working with the State of North Carolina, our team texted 4.3 million residents throughout the state of North Carolina. We pulled the campaign together in under 30 days and helped the state raise awareness of the Census in its final days.
Targeting:
Residents across the state with an emphasis placed on harder to reach communities.
CITY OF Philadelphia census
We texted 989,000 Philadelphia residents in just one day to help the City of Philadelphia increase the city’s response rate to the 2020 Census. Despite the Census closing earlier than expected, our team managed to complete the texting and the program in its entirety.
Targeting:
Philadelphia residents.
Testimonial:
“Our team needed help with our final push to ensure our city had an accurate and complete Census count. Public Results helped us reach over 900k of our residents in just a day and they were an integral part of our outreach efforts.”
- Stephanie Reid, Philly Counts Manager